Destiny: The Taken King

“Custom Player Trailer”

A wild and creative take on promoting a videogame:

Using player gaming data, like their stats, character name, and achievements, create a system that generates a beautiful, bespoke, cinematic trailer for each player.

This is way before A.I. became a thing!

Thousands of possible variations, all hand-crafted to ensure a smooth experience for the player / fan!

Client: Bungie / Activision

Production Co: Tool of N.A.